Bingjie Cheng

Background:

Before joining OB in September 2023, I pursued my Ph.D. in the Department of Geography and the Digital Society Initiative at the University of Zurich, Switzerland (2019-2023). My doctoral research focused on human spatial navigation in the digital era. Specifically, I investigated the development of GPS-based mobile maps to counteract the negative effect of GPS use on navigators’ environment knowledge acquisition. Furthermore, I examined how learning-supporting mobile maps influence users’ real-time cognitive load during navigation, as measured by mobile EEG in immersive virtual reality. During my Ph.D., I expanded my expertise through visiting research positions at Technical University of Berlin (2021) and Liverpool John Moores University (2022), where I delved into mobile EEG methods and analyses and machine learning for EEG signal classification, respectively.

Prior to my doctoral studies, I earned my M.Sc. in Psychology, specializing in neuropsychology at the University of Zurich (2016-2018). My master’s thesis focused on developing a closed-loop amygdala-based fMRI neurofeedback for emotion regulation at the Psychiatric University Clinics (PUK) in Zurich. I obtained my B.Sc. Degree in Psychology and Natural Sciences (2010-2015) and an additional minor in Economics and Finance (2012-2015) at Zhejiang University, China. Additionally, I spent one exchange term studying Psychology and Economics at the University of California, Los Angeles, USA (2011). During my undergraduate years, I was awarded a competitive national fund to support my independent research investigating the influence of cognitive styles (analytics vs. holistic) on information and belief updating in financial decision-making.

Through my research journey in academia, I also gained work experience in industries and independent studios through various roles, including management consultant (2015), German-Chinese translator (2015-2016), architect intern (2014), and short-movie director (2011-2012).